Brook Kirkham is the Owner and CEO of Atlas Performance Diesel. He founded the company to provide a straightforward, customer-focused approach to diesel parts and performance, without inflated pricing or unnecessary hype.
Through Atlas Performance Diesel, Brook works with companies & communities to deliver commercial driver and heavy equipment operator training in remote communities across the Canadian Arctic. This work takes place in some of the most demanding operating environments in Canada, where equipment reliability, proper training, and practical solutions are critical.
Brook’s experience across diesel platforms, trucking, and heavy equipment operations directly informs both the training programs and the company’s approach to parts selection and performance recommendations. His focus is on real-world solutions that hold up in the field, whether for daily drivers, work trucks, or performance builds.
As Owner and CEO, Brook remains directly involved in daily operations, supplier relationships, and customer support, ensuring Atlas Performance Diesel delivers honest advice, reliable products, and service customers can trust.
Michael Myers is the Chief Operations Officer of Atlas Performance Diesel. He oversees day-to-day operations and plays a key role in ensuring the company runs efficiently, reliably, and in line with its commitment to customer service and quality.
With a strong operational background and attention to detail, Michael focuses on logistics, workflow management, and internal processes that keep the business moving smoothly. His hands-on approach helps ensure orders are handled accurately, timelines are met, and customers receive consistent, dependable service.
As COO, Michael works closely with leadership, suppliers, and customers to support Atlas Performance Diesel’s growth while maintaining the high standards the company is built on.
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